Koffee – The Harder They Fall

Koffee – The Harder They Fall
Image Credit: @originalkoffee @bianca_e_

Koffee is a singer, rapper, and guitarist born in Spanish Town just outside of Kingston, Jamaica, who is a superstar in the making. She recently released the music video titled 'The Harder They Fall,' directed by CHILD, an alumnus of Clark Atlanta University (CAU) in Georgia who is behind the production of Doja Cat's 'Woman' and Janelle Monae's 'Turntables.'

Koffee commands the screen in her turquoise feathered, turtle–necked bodysuit from the 2021 Bottega Veneta collection as she sings the anthem.

Hold up yuh lighter and come, Flame inna di air, fire haffi burn, Holla from a top of a mountain and cry, Tell 'em seh my love will never die.

Production company: @bandwidthbros
Executive Producer: @moses_israel
Director: @childartiste
Producer: @elgrannael
Marketing: @sharib @bianca_e_
Commissioner: @mwglobalfilm
Production Coordinator: @shakirapowers_
1st AD: @izzymenow
DP: @veraeric
Steadicam: @noswayjose
Jib Op: @limitlessnow
Drone Op: @mightymuds
Gaffer: @sebastien.nuta
Key Grip: @atthetheater
Production Designer: @sokocreations
Koffee Stylist: @jasonrembert
Costume Designer: @jen.mar10
Co-Costume Designer: @susannasongbird
Key MUA: @vickygmakeup
Key Hair: Nilaja Gardner
Stunt Coordinator: @kamydbruder
Pyrotech: Neil Smith
Cowboys: @comptoncowboys
Choreographer: @tanishascott
Editor: @_z_u_k_
Color: @breezus_christ
VFX: @thejaraad
Artist Management: @levels_management

The music video features Hollywood actors Idris Elba, Regina King, and LaKeith Standfield, against the backdrop of a deserted Western town inspired by the critically acclaimed film 'The Harder They Fall' by British-Nigerian filmmaker Jeymes Samuel.

Jeymes made his feature debut with the Netflix Western, about an outlaw who discovers his enemy is being released from prison and reunites with his gang to seek revenge.

The Harder They Fall (2021) - IMDb
The Harder They Fall: Directed by Jeymes Samuel. With Chase Dillon, DeWanda Wise, Julio Cesar Cedillo, Jonathan Majors. When an outlaw discovers his enemy is being released from prison, he reunites his gang to seek revenge in this Western.

Koffee's track 'The Harder They Fall' is a part of the motion picture soundtrack compilation that includes artists such as the iconic Lauren Hill, Jay-Z, Kid Cudi, Ceelo Green, and many more.

Being a part of such a powerful project is an honour. We put a lot of work into bringing this song to life and I hope fans will be able to connect to all the special elements we’ve woven into the video.

Spotify

Apple Music

Get ready for more Koffee as her first full-length album drops in 2022.

Connect With Koffee on Twitter and Instagram.